I try to be strict as in $1 per min for early drop off and late pickup. I let it slide on a min or 2 if it only happens occasionally. I send out a reminder of my fee's if it starts happening more often with once or more parent. Then I charge the fee's. Most parents just say, oh sorry didn't notice and pay the fee and get back on track. Unfortunately I just lost a kid last week who's parent just wasn't ok with my strict time policy and pulled. Eeeks, didn't think that would ever happen but apparently it did. I even offered to give them 5 more min on their contract time without charge. But nope. They didn't like being told they had to drop off no earlier than their contract time.

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