Everyone judges for something. Some people it won't bother, some people it will.

I'm switching over to a Christian daycare, and there is a good probability I will lose one or two families. But I will attract others, too.

Figure out who is most attracted to your services. What are their commonalities? Then advertise to reach those types of people.

When my ds was in daycare (not with me), we chose a male provider. After we had been there a few weeks, he asked me what church I went to, if any. I told him Catholic. He said, "I have all Catholic parents. They are the only ones who trust me and don't question me as a male provider."

Maybe conduct similar research.

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