Offer incentives to parents or employees who refer and sign on a child.

Find out what in your program stands out above all others, do you provide transportation, have homework club, accredited, indoor playspace, security system, low teacher ratios? Whatever it is, go from there. Talk that up.

Get out in public. i have had 10 calls, for 12 kids in the last week, and I am not even advertising publicly. Three were at a local elementary school where we do drop offs and pick ups, have sign for our car, and 3 families asked for fulltime for little one and b/a for older one.

Get the word out by mouth, tell everyone you know, tell them to tell people. advertise on craigslist, hand out business cards, have open house.

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