Daycare.com Forum - View Single Post - Targeted Marketing For Kids Of Certain Ages

Originally Posted by momofboys:
OK, not completely satisfied. I am not saying the records are all inaccurate I am simply skeptical. Of the 250 addresses I have I would venture to say I know 8-10 families on the list who DO NOT have children anywhere close to the age range I specificed (2-3-year-olds). Of the families I know their youngest child is in the 5-8-year-old range That is not to say that the records are all wrong I just believe there is always going to be some inaccurate records. I do know some families on here & the records are correct so that is good (one family has a 3-year-old)! I did call & although they were polite they confirmed that they believe the records are accurate & updated every 3-months. So they were not very helpful & I was offered NO refund although I did not ask for one. I still plan to send out my cards but am not super-hopeful. Sorry to be a Debbie Downer just wanted to update you on my findings. My youngest son was in preschool at our local school & I plan to send cards to some of his classmates many of whom have younger siblings. I also plan to send them to local teachers I know who have younger children (if I can locate their addresses on my own with some detective work!).

Edited to add: I also question the numbers. When I requested records for 2-3-year-olds within 1 mile of my zip (remember my community only has about 11-12K people) it told me I have hundreds - I believe 900 2-4 year olds. I question that considering we only have 11 or 12k people.

Thanks for the update. That IS concerning. I'm not sure there is any way to prevent this other than to buy a list from another company ... but then we would have to question that, too. Any takers on doing that?