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Daycare Center and Family Home Forum>Beginner Daycare- How to Fill My Spots!!
TSDaycare 03:53 PM 10-08-2009
I just recently opened a daycare Sept. 1. I have not had much luck filling my spots, I get calls for prices but that is about as far as it goes. I am in a central location in our town, and the daycares near me are full, so what is my problem? I based my prices fairly according to the other centers around me. I quit my good paying job to stay home with my kids, but I am really starting to worry if we can make it like this. I know it has only been a month, but how long does it usually take to get people? I have 1 before/after right now, that is it. I need help!!!
mac60 02:53 AM 10-09-2009
When I started my daycare, I had my spots full before I quit my job. Unfortunately, you may have made the wrong decision in quitting your job right now with the economy so low.
The only thing that works where I live is newspaper ads and word of mouth. That is our only options here. No where to post flyers, etc.
Good luck, as the dc business is struggling too with so many layoffs.
The only thing that works where I live is newspaper ads and word of mouth. That is our only options here. No where to post flyers, etc.
Good luck, as the dc business is struggling too with so many layoffs.
Unregistered 05:17 AM 10-09-2009
I need help with this too. What are some sure fire ways to advertise and get clients? I have been on Craig's List, put up flyers . . . I need HELP! Is there no one looking for child care???
AmandasFCC 06:21 AM 10-09-2009
Word of mouth is key. I've had the same problem in filling my spots right now. My problem is I'm new in town and all the people I know have infants or toddlers. I'm only allowed 4 under 2 and those spaces filled up immediately. It'll happen as your name gets out there as a quality provider.
Also, in my area, I advertised in the paper for 4 months and only a couple of my calls in that in entire time came from people who saw me in the paper. Referral agencies are gold, so be sure to register with one
Also, in my area, I advertised in the paper for 4 months and only a couple of my calls in that in entire time came from people who saw me in the paper. Referral agencies are gold, so be sure to register with one
sarahtheresa02 06:52 AM 10-09-2009
I did the same thing as you. I quit my good paying job to start my home daycare. It's been something I have wanted to do for a long while and I wanted all my attention focused on the daycare start up.
It took about a month of inquiries to finally start filling spots. Things were tight until then. Now I have full enrollment and have to turn people away. I started by posting an ad on Craigslist. If you post a professional ad with a picture of your set up you will most likely start receiving calls. 2/3 of my parents came from Craigslist. I also advertised with our local online newspaper.
Word of mouth is great. My parents often ask if they can refer me to a friend. I have to tell them that I am full right now but that when a position opens up I will have them spread the word.
Be patient. I know its hard but if your rates are competitive and you keep at it all will be ok.
It took about a month of inquiries to finally start filling spots. Things were tight until then. Now I have full enrollment and have to turn people away. I started by posting an ad on Craigslist. If you post a professional ad with a picture of your set up you will most likely start receiving calls. 2/3 of my parents came from Craigslist. I also advertised with our local online newspaper.
Word of mouth is great. My parents often ask if they can refer me to a friend. I have to tell them that I am full right now but that when a position opens up I will have them spread the word.
Be patient. I know its hard but if your rates are competitive and you keep at it all will be ok.
GretasLittleFriends 07:47 AM 10-09-2009
The majority of my children came from ads. I ran an ad in the paper, and I posted a flyer in several different locations. The one that did the most good was at the laundromat. Two of my children are now here by word of mouth.
Be patient and good luck!!
Be patient and good luck!!
laundryduchess@yahoo.com 08:51 AM 10-09-2009
possibly take 5-10 dollars off your rate for the first two families? Then you will have a base clientelle and you can charge more for other families. You would be amazed that a parent will go for a 5 dollar cheaper rate if they get the chance. Not everyone rates have to match. and..... None of my families know the others rates. Not many of them pay the same. Because one family Ive had over 12 years,.. they just kept having kids! they still pay 78 bucks a week. But the newborn I just signed is paying 120.
sunny 08:31 AM 10-23-2009
Have you tried...
1. Having an open house?
Make people in town aware of the date and time (evening hours work best) invite them and their kids in to look around, play with toys, color meet the teachers and so on. Advertise with a big sign in front of pre-k or in newspaper. Have all the visitors sign in and leave an email address.
2. Offer buy 1 get 1. Offer 2 weeks for the price of one. It's tough on finances but if it gets people in the door it's worth it.
3. Send some pics. of the new daycare into local newspapers and see if they will put them in. Sometimes they just need space to fill...
Hope these help
1. Having an open house?
Make people in town aware of the date and time (evening hours work best) invite them and their kids in to look around, play with toys, color meet the teachers and so on. Advertise with a big sign in front of pre-k or in newspaper. Have all the visitors sign in and leave an email address.
2. Offer buy 1 get 1. Offer 2 weeks for the price of one. It's tough on finances but if it gets people in the door it's worth it.
3. Send some pics. of the new daycare into local newspapers and see if they will put them in. Sometimes they just need space to fill...
Hope these help
cuddlebuggz 10:03 AM 10-23-2009
I agree, an open house is a great one!! Offer tours and give parents a NO REGISTRATION FEE COUPON when they sign up their child for care by the following Friday!! You could also offer some Parent's Day Out Dates with the holidays coming up....friends may shop together and bring their little ones and when the kids love it so will the parents!!
When kids like Daycare PARENTS WILL TOO!!!!
Have a sign made for your yard that there are a few openings
When kids like Daycare PARENTS WILL TOO!!!!
Have a sign made for your yard that there are a few openings
Michael 12:17 PM 10-23-2009
Spending $50 for something that only lasts four days is inefficient in this day and age. Spend $5 a month and place your info in Daycare.com's database. This is not a shameless plug but a necessity in today’s internet age. Global reach for $5 a month.
If you do list with us, suggest you place, in the first two lines of your description, "10% Off First Week if You Mention You Found Us on Daycare.com!
That line serves three purposes. First, people will mention it even if you give them a $1 discount,
! Second, it tells you from where your leads are coming from. Otherwise people will tell you they found you on the internet. Third, those first two lines come up in the search summary and will stand out like a sore/green thumb.
If you do list with us let us know and we will give your info a look over in order to best maximize your SEO (Search Engine Optimization).
https://daycare.com/php/start_new_signup.php
Good luck!
If you do list with us, suggest you place, in the first two lines of your description, "10% Off First Week if You Mention You Found Us on Daycare.com!
That line serves three purposes. First, people will mention it even if you give them a $1 discount,
! Second, it tells you from where your leads are coming from. Otherwise people will tell you they found you on the internet. Third, those first two lines come up in the search summary and will stand out like a sore/green thumb. If you do list with us let us know and we will give your info a look over in order to best maximize your SEO (Search Engine Optimization).
https://daycare.com/php/start_new_signup.php
Good luck!
Unregistered 01:38 PM 10-23-2009
I'm in VA and would love some info cuddlebugz!
cuddlebuggz 07:53 PM 10-25-2009
Originally Posted by Unregistered:
I'm in VA and would love some info cuddlebugz!
Where in VA? Need a little more location to find good ideas for you, I will look into and have some more for you tomorrow but a closer proximity would help..I'm in VA and would love some info cuddlebugz!