Go Back Forum > Main Category > Daycare Center and Family Home Forum

Daycare Center and Family Home Forum Daycare Center and Family Home owners, Directors, Operators and Assistants should post and ask questions here.

Thread Tools Display Modes
Old 11-11-2012, 08:53 PM
MyKzooFamily's Avatar
MyKzooFamily MyKzooFamily is offline
Kids are my Career
Join Date: Jan 2012
Location: West Michigan
Posts: 64
Default Best Place to Advertise Open Spots?

Where you have you had the most luck advertising open spots? I am going to be up and running in 2 short weeks, and need to start advertising! I am planning on posting to Craigslist with pictures, the local newspaper, but not sure where else.
Reply With Quote
Old 11-12-2012, 08:53 AM
PolkaTots's Avatar
PolkaTots PolkaTots is offline
Extreme Multi-tasker
Join Date: Sep 2011
Location: Midwest
Posts: 245

I get the most responses from Craigslist, just make sure you have a happy detailed with photos. It's always my go to when I need to fill an opening, and it's free. Had a spot to fill last month, and received about a dozen emails and held 4 interviews. Just make sure the responses and people are legitimate. I always stalk them out on FB or speak to them on the phone before conducting an interview. When I first opened, I did put an ad in the paper, and between that and CL, I was full by my start date.
Reply With Quote
Old 11-12-2012, 09:57 AM
Future FCC Provider in CA
Posts: n/a
Post Ad tip I plan on using when I open up:

Posters and business card can be very help too. You can put poster up by (some places you may need permision) elementry/middle/high schools (afterschool care and for younger siblings and teachers/staff), or by parks, family/grocery stores and malls,you local resources and referal agencies/substadized offices (such as Go Kids, CARES, or First 5 {these are California agencies}), or anywhere that has a bullitin boards (coffee shops, laundry mats, burger shops, nail/hair salons, community colleges, churches) or even see about getting your business mentioned on a local radio station.

Around Halloween (if you celibrate) when you pass out candy you can pass out business cards too. You can also go to your local farmers market and rent a booth (you can also split a booth with other local providers who can trade shifts every other week) to get your face out more in the public. But word of mouth is the BEST advertisement- people telling about their POSITIVE personal experiences and It's FREE!- this can also work against you, but unless you break rules/safety codes or make a lot of people P.O.'d you should be fine.

Just remember whereever you advertise, if its in print, you have to provide your license number (at least in this state) but NOT your adress (for the safety of you and the children in your care)- just leave a phone # or e-mail and schedual an initial appointment after hours- That way if your starting out the parents will focus more on you and the environment you provider other than how many kids you have, and later if you do have kids in your program its for their safety. You can always do a part 2 interveiw during hours (if they want) after you see if you are interested in them enrolling in your program (remember they aren't just interviewing you to watch their child - your interviewing them to see if you can trust them to be respectful clients).

If you haven't already (and if available) maybe look into taking a class on family child care administration (at my school it was only 3 days {1 friday night & 2 sat morning/afternoons} and only 1 credit)- it can teach you about child care laws/regs, advertising, record keeping (including ways to reduce your taxes) and contracts/policies. In one class we used 2 redleaf press books (cost less than $20 each at my schools store) made specificaly for family child care providers: "Record keeping" and "contracts and policies"
Reply With Quote
Old 11-12-2012, 11:23 AM
DaisyMamma's Avatar
DaisyMamma DaisyMamma is offline
Advanced Member
Join Date: May 2011
Posts: 2,239

Craigslist and word of mouth.
Reply With Quote
Old 11-12-2012, 11:44 AM
williams2008's Avatar
williams2008 williams2008 is offline Member
Join Date: Oct 2012
Location: El Dorado, Arkansas
Posts: 981

Word of mouth, I also handed out business cards, posted flyers, advertised on my local radio station. Out of all the things I did, word of mouth is what worked for me and is still working for me even though I have to turn them down because I am full!!!
Reply With Quote
Old 11-12-2012, 11:54 AM
Rubysmom's Avatar
Rubysmom Rubysmom is offline
Ruby Bee's Child Care
Join Date: Oct 2011
Location: Minnesota
Posts: 34

Word of mouth. Sometimes Craigslist, but I give full details about ages, FT or PT and what I charge to get only people I am interested in meeting with. No sense getting lots of responses from people only to find out they won't fit in my program.
Reply With Quote
Old 11-12-2012, 12:58 PM
Auntie'sHouse's Avatar
Auntie'sHouse Auntie'sHouse is offline
New Member
Join Date: Oct 2012
Location: Maryland
Posts: 49

I went on and bought a yard sign. I added the word affordable on it. I put colorful windmills around it. Everyone who passes sees it. for $15 it paid off.
Reply With Quote


Thread Tools
Display Modes

Posting Rules
You may post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
open house Scout Daycare Center and Family Home Forum 1 08-26-2012 07:20 PM
Open Space vs Centers small_steps Daycare Center and Family Home Forum 4 06-14-2012 03:37 PM
How Many Hours Are You Open? TGT09 Daycare Center and Family Home Forum 24 10-20-2010 04:20 AM
When to Advertise Your Opening? Unregistered Daycare Center and Family Home Forum 0 02-18-2010 09:55 AM
Plz, Help me! Home day Care Open!!! Jin Nam Daycare Center and Family Home Forum 4 05-11-2009 11:25 AM

All times are GMT -7. The time now is 10:29 AM.         Find A Daycare         List Your Daycare         Toys & Products                 About Us
Please read our Disclaimer before continuing.

Topics pertain mainly to the following States:

Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware District of Columbia Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming