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  #1  
Old 05-01-2013, 06:10 PM
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Default Advertising for Open Spots?

So I have recently had 3 daycare spots open up and want to advertise for them. I was wondering what forms of advertising you all use (if any) besides the usual ad in the paper. I really want to get the word out, as this puts a big financial burden on my family. Any suggestions are welcome! Thank you in advance
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  #2  
Old 05-01-2013, 06:42 PM
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I have had more calls from Craigslist than anywhere else.
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  #3  
Old 05-01-2013, 08:20 PM
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Quote:
Originally Posted by sharlan View Post
I have had more calls from Craigslist than anywhere else.
Ditto to this^
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  #4  
Old 05-01-2013, 08:28 PM
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If you don't have a Facebook page for your daycare, it's really given me a lot of business. Mostly referrals from past & current clients, but they still contact me through our FB page. Just invite everyone you want to, and it will get your page out there and seen.

And CRAIGSLIST !! More than 50% of my current clients are from CL.
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  #5  
Old 05-01-2013, 08:47 PM
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I have my information in everything you can think if

And all for free

Yellow pages
Yahoo local
Yext
Yelp
Yellow bot
Manta
LinkedIn
Google
Daycare match
Mom trusted
Angie's list
Bloglines
Merchantcircle
Map quest
Daycare bear
All about day care
Daycare.com
City squares
Craig's list

I do not have a Facebook or any form of social media.
I only have my website.

I'm sure I forgot some, but as mentioned before all of those were FREE
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  #6  
Old 05-01-2013, 09:07 PM
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Quote:
Originally Posted by daycare View Post
I have my information in everything you can think if

And all for free

Yellow pages
Yahoo local
Yext
Yelp
Yellow bot
Manta
LinkedIn
Google
Daycare match
Mom trusted
Angie's list
Bloglines
Merchantcircle
Map quest
Daycare bear
All about day care
Daycare.com
City squares
Craig's list

I do not have a Facebook or any form of social media.
I only have my website.

I'm sure I forgot some, but as mentioned before all of those were FREE
Wow thank you for the additional ideas I didn't know about most of these! I also get tons of calls from Craigslist.
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  #7  
Old 05-01-2013, 09:15 PM
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Yellow Pages is free??? I thought you had to pay to have your business in the yellow pages??
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  #8  
Old 05-01-2013, 09:18 PM
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Quote:
Originally Posted by Lucy View Post
Yellow Pages is free??? I thought you had to pay to have your business in the yellow pages??
All of the companies have free versions or paid.
It's up to you to decide what you want to get out of it.

I chose free. Look into so you can see of it will work for you too
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  #9  
Old 05-02-2013, 10:06 AM
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MarinaVanessa MarinaVanessa is offline
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A lot of my clients come from people Googling for daycare online or from Craigslist.

If you don't mind posting your address you can add a free business listing on Google Business and when someone near you Google's daycare your daycare pops up along with other centers and family child care providers that advertise through them. I get at least 4 or 5 calls each week asking about daycare but I also think it's because I have a pretty big website which I link to my listing so they visit the website first then call me for additional questions.

Craigslist is also a big one for me especially since not too many people in my city advertise there. I think right now there are only two other FCC's advertising at the moment that live in my area.

I have never had to pay for advertisement and from what I have heard, newspaper ads don't bring hardly any business in at all. Most provider that I have asked that used the newspaper to post ads say it was a waste of money.
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  #10  
Old 05-02-2013, 11:10 AM
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Craigslist has worked for me! All 5 of my families have found me on there and I have had several interviews and have an infant waiting list and all but one family has found me from advertising on there. I also made a website and one of my waiting list families found me on there.
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  #11  
Old 05-02-2013, 11:24 AM
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Craigslist and as much online visibility as possible. If you have a website, submit it to Google, Yahoo and Bing to be indexed so they crawl it for content. It takes time, but if you get yourself listed and keep fresh, quality content on your page you will rank on Google.
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  #12  
Old 05-02-2013, 11:45 AM
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Quote:
Originally Posted by KnoxMom View Post
Craigslist and as much online visibility as possible. If you have a website, submit it to Google, Yahoo and Bing to be indexed so they crawl it for content. It takes time, but if you get yourself listed and keep fresh, quality content on your page you will rank on Google.
Yes! Online visibility is a must! I have gotten compliments on my website and even on my CL ad because of the pictures and details that I put on the site and in the cl ad! It just looks more professional in my opinion.
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  #13  
Old 05-02-2013, 11:48 AM
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Quote:
Originally Posted by MarinaVanessa View Post
A lot of my clients come from people Googling for daycare online or from Craigslist.

If you don't mind posting your address you can add a free business listing on Google Business and when someone near you Google's daycare your daycare pops up along with other centers and family child care providers that advertise through them. I get at least 4 or 5 calls each week asking about daycare but I also think it's because I have a pretty big website which I link to my listing so they visit the website first then call me for additional questions.

Craigslist is also a big one for me especially since not too many people in my city advertise there. I think right now there are only two other FCC's advertising at the moment that live in my area.

I have never had to pay for advertisement and from what I have heard, newspaper ads don't bring hardly any business in at all. Most provider that I have asked that used the newspaper to post ads say it was a waste of money.
Follow MV's advice! I can't thank you enough for the advice you have given me- even if you don't remember. I owe some of my success to you. Thank you!
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  #14  
Old 05-02-2013, 06:11 PM
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MarinaVanessa MarinaVanessa is offline
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Quote:
Originally Posted by melilley View Post
Follow MV's advice! I can't thank you enough for the advice you have given me- even if you don't remember. I owe some of my success to you. Thank you!
That's what we are here for . Someone really helped me get started and so now I pay it forward
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  #15  
Old 05-03-2013, 08:06 AM
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AmyKidsCo AmyKidsCo is offline
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Quote:
Originally Posted by MarinaVanessa View Post
That's what we are here for . Someone really helped me get started and so now I pay it forward
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